Toys "R" Us
Differently-Abled Kids Apps

The Toys "R" Us App for Differently-Abled Kids was a unique, interactive guide designed to help categorize apps for parents and teachers of kids who are differently-abled.

Designed specifically for the Toys "R" Us Tabeo e2 in conjunction with Wynsum Arts, the app's whimsical, colorful style and palette mimicked other traditional Toys "R" Us designs. By pulling information and data from previous print campaigns for Differently-Abled Kids, the app allowed parents and caregivers to explore apps relevant to differently-abled children's needs and skills.

  • A sorting tool to find appropriate apps
  • Fun and interactive
  • Resource for differently-abled families

Platforms We Used